by Adriana Ahner

Social Bookmarking Services: Leveraging Social Bookmarking Sites for Traffic and Back Links

Social Bookmarking websites rely on the democratic nature of the web to structure information in such a way that is easily digestible and requires less effort than before. Such sites, including reddit.com, netscape.com and digg.com allow their massive user base to vote on web pages and as those web pages gain more votes, their position in the site increases. As a marketing tool, the power of such websites is threefold. On one level you gain direct traffic from the sites that are linking to you, on another level you gain brand exposure and acknowledgement that you are an accredited website, while on the third level you increase your websites position in the search engines through the links that you attain from the social bookmarking and other sites that may link to your webpage after seeing it there. The linking part is the most important bi-product of social bookmarking services; the other advantages are just ancillary.

A social bookmarking company will work with you to identify the most important pages on your website, then they will gain links for those pages from social bookmarking websites. They will ensure that your content gets submitted with appropriate anchor text to your website, and inside the correct category of the social bookmarking site, ensuring that you gain maximum exposure and optimum benefit from the links that they attain. A social bookmarking service provider will also maintain a list of social bookmarking sites through which to submit your website, and they will most likely update this regularly to ensure that your website and internal pages are always being submitted to the sites that pass the most link equity and that have large enough user bases to add value to your website.

When working with a social bookmarking provider, it is imperative that the company employs only manual techniques in promoting your website. Should you work with a provider that uses software as part of their process of promoting your site, then not only will your links be removed from the sites, your domain will also be banned; meaning that your chances of being able to leverage bookmarking sites will be removed indefinitely: giving your competitors a clear competitive advantage going into the future. Professional bookmarking companies will have registered and trusted accounts on bookmarking sites, and will not attempt to provide multiple votes from the same IP address in an attempt to game the algorithm of the sites.

When looking for a bookmarking service you should look for a company that has experience in either search engine optimization or submission services and find out if they have evolved their offerings to allow their clients to gain a competitive advantage through leveraging social bookmarking sites. Because social bookmarking is such a new and fast moving space; companies specializing specifically in social bookmarking sites have yet to gain any traction in the marketplace. Those that have thus far have attempted to use software to increase margins, however have done so at the detriment of their offerings.

by DavidErickson

What is Social Bookmarking Services?

Social bookmarking is a way for Internet users to store, organize, share and search bookmarks of web pages. In a social bookmarking system, users save links to web pages that they want to remember and/or share. These bookmarks are usually public, but depending on the service’s features, may be saved privately, shared only with specific people or groups, shared only inside certain networks, or another combination of public and private. The allowed people can usually view these bookmarks chronologically, by category or tags, via a search engine, or even randomly.

However bookmarks also have a distinct advantage over search engine results. Searching the internet with a search engine, no matter how good, means that the information is selected by computer software that attempts to determine meaning.

A list of bookmarks is the result of human action, we filter the sites we view and list links only to those sites that provide value. So if you share some of my interests you will probably find it of value to access my bookmarks list rather than using a search engine. Social bookmark sites enable you make any link public or private so that we can make a selection of our bookmarks available to each other.

In order to sort and fliter bookmarks on a social bookmarking site they are Grouped under broad subjects or are coded using Tags – words or phrases which help us to find the link later and other sites we have bookmarked that have the same tag.

Some social bookmarking sites use both tags and groups or a means of bundling tags. I have reviewed 15 social bookmark sites that are all linked to the OnlyWire site. As you will see some of the newer sites are now introducing an increasing range of collaborative tools and developing a unique focus for their site.

Tags are similar to Keywords but at the same time different. When we create keywords for a web page we are really trying to match words or phrases people will be using to search for information and create a density of keywords on the page that will improve our chances of a good search engine placing.

Tags are usually “single” words that categories the site and enable us to find all the links related to the same Tag in the future. But rather than me describe this – it would be better if you had a look at a site to get the idea.

Tips of social bookmarking to generate more traffic to your web site

* A well structured marketing strategy to promote your site and the goods or services you sell. Bookmarking links to your web site will steer more traffic to your site from your target market.

* Creating and maintaining interest is extremely important in attracting users to your site. You need to make the right connection with your target demographic in order to sustain their interest. This means generating a fictional profile of your target customer base and including information and features that would appeal to them.

* SEO techniques, such as using highly searched key words, are crucial in allowing search engines to acknowledge your links when it hunts for specific phrases.

* Combine SEO techniques with well written web copy. It can make a dramatic difference in generating traffic to your web site.

* The type of bookmarking service you chose can ultimately increase the odds of your web site being sighted. Links to and from popular bookmarking sites and the use of highly efficient bookmarking tools can make a dramatic different in your online traffic.

Benefits of Social Bookmarking

* Social bookmarking is a grassroots process that allows users to establish the value of a specific web page, article, podcast, or video.

* Search engines love to crawl social bookmarking sites as there aren’t much better websites for search engines to crawl than social bookmarking sites.

* It is an excellent tool to get free traffic. If the content is good enough and even more net surfers start bookmarking it then it will be on the move and you will get more and more free traffic for your web site.

* By bookmarking an item, individuals are casting a vote to endorse that specific resource.

* The idea is that social bookmarking gives resource credibility; the more users who bookmark a specific item, the more valuable the resource is considered to be.

* Social bookmarking is all about the collective voice.

* Most of the social bookmarking networks increase the profile of items that receive numerous bookmarks.

* It probably won’t be long before the major search engines begin to include social bookmarks as a part of their ranking algorithms.

Internet fax services are a way of sending fax messages over the web, just like an email, and that without the aid of fax machines.

The best way to automate your complete process of social bookmarking is available at bookmarking demon. Also – automated social bookmarking is the best way to take your search engine ranking to the highest level in no time at all.Here is a quick look at internet fax services. Internet fax services are a way of sending fax messages over the web, just like an email. It does this without the aid of any fax machines. And more importantly, web faxing is cheap, fast and easy to use, and hence is a big money and time saver.First, let us see how online fax services work. Once a customer subscribes to an internet fax service, the service provider assigns him/her a unique fax number. This is the address to which other people are supposed to send in their faxes. The subscriber can receive fax messages in the form of an email, for which he/she may have to create an email account with the service provider domain. To an extent, this is quite similar to the normal electronic mail.In order to send a fax message, what the user has to do is to type the message in the text space of the electronic mail, and press the send button, the mail being addressed to the recipient in the form ‘fax number@service provider’s name’. The sent message then goes to the network based server of the service provider, where it is converted into a suitable file format before eventually forwarding it to the recipient’s mail box or fax machine, whichever is applicable. The latter one is called e-fax, which is a new technology and is a bit more costly as it requires some additional software and hardware component installations.Some of the online fax service providers offer the services for free, while some others charge a definite fee. If it is a free service, the facilities will be limited, and most companies make such a free offer to entice customers to subscribe for a meaty deal later on. But, even if the fax service is for a fee, still the amount is nominal in many counts, especially given the flexibility and scope of this facility. Further, one does not need any costly equipment to use internet faxing. One can manage to send web faxes with a PC and a fast internet connection.To sum it up, email faxing is an intermediate technology that bridges the gap between traditional fax machines and web-based communication. It eliminates the complexity and operation cost of the bulkier fax machines meanwhile embracing the quickness, flexibility and low cost aspects of web communication. After all, this is what an average customer wants from technology! Good Luck!

by iconolith

Are Social Bookmarking Services Worth It?

SEO. Video marketing. Facebook. Article marketing. What is the very best Internet marketing trick you have up your sleeve? Each one of these as well as a plethora of others can bring great results, but there is one Internet marketing technique that seems to result in high search engine page ranks with very little effort sooner than the others. Got your attention now? It’s social bookmarking.

Sure, it’s been around for almost a decade now, but social bookmarking has really only caught on in the last few years. And even now there are many Internet marketers who just aren’t sure it is worth the effort. However, the ones who ARE using it know that it is totally worth the effort.
What’s so great about social bookmarking services?

These websites attract the search engine spiders. For whatever reason, Google and other search engines love the bookmarking sites. IMers have reported that a website registered with a top social bookmarking service can receive a higher search engine ranking within days-as opposed to weeks and even months like other methods.

Furthermore, social bookmarking is easy to use. Once you decide on a few online services to try, you will see for yourself how simple it really is. The learning curve is low, which means you are not going to have to spend hours figuring this thing out. Register on a few sites and then spend a little time learning about each site’s unique features and then start submitting your sites and articles.

Not sure where to start? You may want to spend some time comparing the different services to determine which one is right for you. Here are the top ten social bookmarking sites to get you started:

• Digg.com
• Propeller.com
• StumbleUpon.com
• Reddit.com
• Del.icio.us.com
• Newsvine.com
• Fark.com
• Blinklist.com
• Clipmarks.com
• Shoutwire.com

Social Bookmarking Tips

If you are convinced social bookmarking is for you (and you should be!) signing up for one or more of the above services is obviously your first step. What comes next?

• The social aspect comes in when you submit your site to the service, and the search engine spiders begin to crawl your site. Your site is likely to then achieve a higher page rank, which will ultimately increase your site traffic.

• If your website contains desired information or something that is of interest to a particular group, you may find that your website gets rated highly within the social bookmarking service. This can result in the kind of site traffic every IMer desires-targeted traffic.

• While submitting your sites to the social bookmarking website is important, exchanging social bookmarks with others can really maximize your efforts. It multiplies the times your links are out there for others to see. Plus the more votes your bookmarked pages receive, the more traffic you are likely to entertain.

You no longer have a good reason to shy away from social bookmarking. It is a great tool to add to your IM arsenal, especially if you are looking for site traffic sooner than later. As Internet marketing becomes more and more competitive, it pays to have a variety of marketing methods, especially one that plugs you into the world of social marketing so quickly and effectively.